Page 25 - SEll Your Business Booklet
P. 25

Sell high (but not too high)  Give it time                  Be optimistic,
                   If you price your business too high,    Business owners who engage    but realistic
                   savvy buyers won’t consider it.    a LINK broker typically sell in    Providing potential buyers
                   Price it too low and you are   three or six months, but large,   with future scope and
                   throwing away hard-earned     complex enterprises may       forecasts that are reasonable
                   money. Your LINK broker can   take longer. Once an offer is   and achievable (including any
                   guide you on what the market is   received, it generally takes around   specific details) can further
                   paying for similar businesses and   six to eight weeks to complete    demonstrate the value of
                   what else is on the market in the   the sale process. Being in a    your business.
                   same broad category.          hurry to sell puts you in a
                                                 weaker negotiating position.




                                                                               Use a business broker
                   Presentation is everything                                  LINK brokers have specialist
                   You will get a better price if    Systematic systems        expertise derived from
                   your business looks professional   Show a prospective buyer how   many years of experience
                   and organised and is clean and   easily they could take over by   in business sales. We can
                   tidy in all respects, including   writing down all of your operations.   provide advice and guidance
                   signage, interior, fittings, office,   Include your suppliers and major   every step of the way,
                   and storage areas. Your plant and   customers, business processes,   protecting your confidentiality,
                   equipment should be in good   the hours of operation, service   qualifying genuine buyers and
                   operational order.            providers, and what records    taking care of all the details.
                                                 to keep.                      All this leaves you free to do
                                                                               what you do best – running
                                                                               the business.

                   Sell by the numbers
                   Buyers (and their accountants)   Honesty is the best policy
                   will want to see up-to-date figures   Establishing and maintaining trust
                   – financial accounts, cashbooks,   means not trying to hide or    Marketing makes
                   banking and GST returns. Lease   disguise anything. Any irregular-  all the difference
                   agreements should be available   ities or problems will almost
                   for inspection and ideally have a   certainly be discovered by a    Business owners who engage
                   reasonable term left to run. Being   buyer and their advisors during    LINK exclusively and invest
                   ready with this information keeps   the due diligence process.   in our Ad.LINK marketing
                   the sale moving along smoothly.                             programme increase their
                                                                               chance of selling by more
                                                                               than 350%.











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